Privacy Policy

Last updated: 05/10/2025

At DevelopmentsEstepona.com (“DevelopmentsEstepona,” “we,” “our,” or “us”), we value your privacy and are committed to protecting your personal data.
DevelopmentsEstepona.com is operated by Magdalena Zadolna, a self-employed individual based in Spain.
This Privacy Policy explains what information we collect, how we use it, and your rights under the General Data Protection Regulation (GDPR) and other applicable data protection laws.

1. Data We Collect

When you use our website, interact with our social media channels, or submit a contact form, we may collect:

Name
Email address
Phone number
Property preferences and inquiry details
Information you share through Facebook or Instagram lead forms

We do not collect sensitive personal data unless you provide it voluntarily.

2. How We Use Your Data

We process your personal data for the following purposes:

To respond to your inquiries submitted via our website or social media lead forms.
To provide you with property information or related services you request.
To manage and organize your inquiries in our CRM system.
To analyze and improve our advertising campaigns on Facebook and Instagram.
To analyze website traffic and user behavior to improve our website performance and user experience (via Google Analytics).

We do not use your contact form submissions for marketing purposes unless you have explicitly given your consent.

3. Legal Basis

The processing of your personal data is based on:

Your consent (Art. 6(1)(a) GDPR), which you provide when submitting a form or engaging with our advertising campaigns.
Legitimate interests (Art. 6(1)(f) GDPR), where processing is necessary to manage inquiries and improve our customer service, website performance, and marketing efforts.

4. Data Sharing with Third Parties

To manage inquiries efficiently and support our business operations, we use:

Houzez Contact Forms (built into our website) to collect your information.
ClickUp – our CRM software used to organize and respond to inquiries. ClickUp is a U.S.-based cloud service provider that may process data outside the EU. Appropriate safeguards, such as EU Standard Contractual Clauses (SCCs), are in place to ensure GDPR compliance.
- For more information, see ClickUp’s Privacy Policy.

We also use:

Facebook and Instagram (Meta Platforms, Inc.) for advertising and lead collection. When you interact with our ads or submit a lead form, your data is processed according to Meta’s Privacy Policy.
Google Analytics (Google LLC) to analyze website traffic. Google Analytics uses cookies to collect anonymous information such as your IP address (anonymized within the EU), device type, browser, and pages visited. This helps us understand how visitors use our site and improve our services. You can opt out of Google Analytics by installing the browser add-on available at: https://tools.google.com/dlpage/gaoptout. For more details, see Google’s Privacy Policy at https://policies.google.com/privacy.
Rank Math SEO Plugin, which helps us optimize our website for search engines. Rank Math may collect anonymous analytical data to improve its own services. For more information, visit https://rankmath.com/privacy-policy/.
Google Tag Manager – We use Google Tag Manager, a tag management system provided by Google LLC, to load and manage scripts on our website, such as Google Analytics and Meta Pixel. Google Tag Manager does not itself process personal data, but it enables the activation of other scripts that may collect data. More information: https://policies.google.com/privacy.
Google reCAPTCHA – We use Google reCAPTCHA (v3) to protect our website against spam and abuse, particularly in our inquiry forms. reCAPTCHA analyzes interactions to distinguish humans from bots and may collect information such as your IP address, browser details, and website interactions. This processing is subject to the Google Privacy Policy and Terms of Service, available at https://policies.google.com/privacy and https://policies.google.com/terms.
Meta Pixel (Facebook Pixel) – Our website uses the Meta Pixel, provided by Meta Platforms Ireland Ltd., to measure the effectiveness of our advertising campaigns and to create remarketing audiences. When you visit our website, certain information such as your IP address, browser, and the pages you visit may be transmitted to Meta. Data may be transferred to servers outside the EEA. You can withdraw your consent at any time via our cookie banner or your browser settings. More information: https://www.facebook.com/privacy/policy.
Complianz Consent Management – We use the Complianz Consent Management Platform to manage cookie consent in accordance with GDPR. Non-essential cookies (such as Google Analytics and Meta Pixel) are only activated after you have given your consent.

We do not sell or share your data with third parties for independent marketing purposes.

Some of the service providers we use (such as Google, Meta, and ClickUp) are based outside the European Economic Area (EEA). In such cases, data transfers are safeguarded by standard contractual clauses approved by the European Commission to ensure adequate data protection.

5. Data Retention

We retain your personal data only as long as necessary to handle your inquiry, follow up on your interest, or as required by applicable legal retention periods. After this, your data will be securely deleted.

6. Cookies and Tracking

Our website uses cookies to ensure proper functionality and to analyze website traffic.
We use Google Analytics cookies to understand how visitors interact with our website.
You can manage your cookie preferences or withdraw your consent at any time through your browser settings.

If we introduce additional cookies for marketing or advertising purposes (e.g., Meta Pixel), we will request your consent and update this Privacy Policy accordingly.

WPML (Website Language Functionality)
Our website uses the WPML plugin to provide content in multiple languages.
WPML uses cookies to identify the visitor’s current language and to remember the last language visited.
These cookies are strictly functional and do not store any personally identifiable information.

7. Your Rights

Under the GDPR, you have the right to:

Access the personal data we hold about you.
Request correction of inaccurate data.
Request deletion of your data.
Withdraw your consent at any time.
Object to processing based on legitimate interests.

To exercise your rights, please contact us at info@developmentsestepona.com.

8. Security

We take reasonable technical and organizational measures to protect your personal data against loss, misuse, unauthorized access, disclosure, or alteration.